In the current economic state of the world it is not easy to get organizations to experiment with innovative tools to support knowledge work. Very rightfully, they may ask: “So, why are our current tools – e-mail and file sharing on a network drive – not good enough?”. The challenge lies in explaining how innovative technologies can make them work better, quicker, more efficient and with more fun. In a nice interview by Stowe Boyd with Jeff Walker and Jay Simons of Atlassian they talk about the State Of Enterprise 2.0. I especially like their conclusion that we should aim for small, kaizen-style improvements and learning from the community, and not try jumping into a mass transformation.

Tags: enterprise social software, introduction, productivity, strategy, web2.0

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